The Estevan Oriol x Lugz Strutt arrives Sept. Lugz also added the image to the custom packaging. Details on the collab include Oriol’s signature logo on the back counter, paisley tonal print collar liner and his “This Is Los Angeles” artwork on the sock liner. The uppers are predominantly black with steel accents, and the sole unit is gray and cream. The collab was executed on the moc-toe Lugz Strutt silhouette. 19, 2023: With Hispanic Heritage Month here, Lugz has teamed up with famed photographer Estevan Oriol for a limited-edition collaboration. The new capsule, which retails for $28 per pair, is now available in select Happy Socks retail locations in SoHo, Berlin and Le Marais, as well as in Awake NY locations. In addition to donating a portion of the collection’s proceeds, Happy Socks will be providing a product donation to support the Ali Forney Center’s drop-in community. Happy Socks added that a portion of proceeds from the collection will be donated to Ali Forney Center, a New York-based charity committed to saving the lives of homeless LGBTQ+ young people. “We saw a partnership with Happy Socks as the perfect opportunity to create an unexpected moment of worlds colliding to offer collaborative products for a variety of audiences,” Angelo Baque, founder of Awake NY, said in a statement. Dropping in three bright and bold colorways, this collection marks the first capsule from the duo. According to the Swedish brand, the new Happy Socks x Awake NY capsule features a flashy leopard design inspired by New Yorkers with reliance, agility and mental toughness who bring an undeniable swagger and confidence to everything they do. 7, 2023: Happy Socks has teamed up with Awake NY on a new special edition collection of socks this fall.

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